RE/MAX for short – according to this premise, Gail and Dave Liniger founded their own small real estate company in Denver, Colorado, USA in 1973. The two company founders had a visionary idea: well-trained, entrepreneurially independent real estate agents form a network and work together in a customer-oriented manner so that owners, prospective buyers and agents benefit equally. With this approach, they revolutionized and professionalized the range of services offered by real estate agents through multiplied broker know-how, stronger integration of the seller and buyer side, shorter marketing times and, for those times, innovative marketing tools.
As a listed and family-run company, RE/MAX is one of the largest real estate brokerage networks in the world. Find out more about its growth and innovation in the following success story – the RE/MAX Story.